Description
Google UX Course Process Project
Personal Process Project (Work in Progress, March 2024)
The product:
The bouquet preview app provides an alternative to choosing from a series of options on a florist's website. It allows users to see how a virtual assistant might combine different groups of flowers.
AI-BOUQUET-App-CaseStudy-V1-WorkInProgress.pdf7407.9KB
AI-BOUQUET-App-UsabilityStudy-Doc.pdf995.9KB
Bouquet preview app for a florist
Project Overview
The problem and the goal
My role and responsibilities
Understanding the user
User research: summary
User research: pain points
Persona: Julia
Problem statement
User journey map
Persona: Ha
Problem statement
User journey map
Persona: Jennifer
Problem statement
User journey map
User flow
User flow diagram
Starting the design
Home
Paper wireframes
Digital wireframes
Builder
Paper wireframes
Digital wireframes
Results
Paper wireframes
Digital wireframes
Checkout
Paper wireframes
Digital wireframes
Confirmation
Digital wireframes
Navigation
Digital wireframes
Help & Tips
Digital wireframes
Low-fidelity prototype
Usability study: findings
Refining the design
Mockups
1: Feature Name Confusing& Frustrating
2: It’s hard to find edit
3: This is backwards
4: One item is not enough
5: Tracking arrival is needed
Mockups (lo-fi)
Lo-fidelity prototype
Theme discovery through affinity mapping
Accessibility considerations
Going forward
Takeaways
Next steps
Hi-fidelity Designs
Prototype (lo-fi)
Hi-fidelity prototype
Thank you and stay tuned!
This is a work in progress. Check back again soon for the conclusion…
©2024 Thomas Hallgren