AI Bouquets Concept for Amazon Benchmark (Process example)

AI Bouquets Concept for Amazon Benchmark (Process example)

Description

Google UX Course Process Project

Personal Process Project (Work in Progress, March 2024)

The product:

The bouquet preview app provides an alternative to choosing from a series of options on a florist's website. It allows users to see how a virtual assistant might combine different groups of flowers.

AI-BOUQUET-App-CaseStudy-V1-WorkInProgress.pdf7407.9KB
AI-BOUQUET-App-UsabilityStudy-Doc.pdf995.9KB

Bouquet preview app for a florist

image

Project Overview

image

The problem and the goal

image

My role and responsibilities

image

Understanding the user

image

User research: summary

image

User research: pain points

image

Persona: Julia

image

Problem statement

image
image

User journey map

image

Persona: Ha

image

Problem statement

image
image

User journey map

image

Persona: Jennifer

image

Problem statement

image
image

User journey map

image

User flow

image
image

User flow diagram

image

Starting the design

image

Home

Paper wireframes

image

Digital wireframes

image

Builder

Paper wireframes

image

Digital wireframes

image

Results

Paper wireframes

image

Digital wireframes

image

Checkout

Paper wireframes

image

Digital wireframes

image

Confirmation

Digital wireframes

image

Navigation

Digital wireframes

image

Help & Tips

Digital wireframes

image

Low-fidelity prototype

image
image

Usability study: findings

image

Refining the design

image

Mockups

1: Feature Name Confusing& Frustrating

image

2: It’s hard to find edit

image

3: This is backwards

image

4: One item is not enough

image

5: Tracking arrival is needed

image

Mockups (lo-fi)

image

Lo-fidelity prototype

image

Theme discovery through affinity mapping

image
image

Accessibility considerations

image

Going forward

image

Takeaways

image

Next steps

image

Hi-fidelity Designs

image

Prototype (lo-fi)

image

Hi-fidelity prototype

image

Thank you and stay tuned!

This is a work in progress. Check back again soon for the conclusion…

©2024 Thomas Hallgren